Fragrance house

Adrian Costa

Adrian Costa is a new fragrance brand shaped by cultural fusion, diversity, and the multifaceted nature of modern American identity. Its public identity emphasizes individuality and the idea that identity can be multidimensional rather than confined to a single category. The brand launched in October 2025 in partnership with Perfumania and is owned by The Fragrance Outlet LLC. It debuted with a four-fragrance collection expressing different facets of its identity and emotional concept. Culture, memory, and personal experience inform its layered creative direction, while packaging serves as a primary storytelling medium.