Fragrance house

Al Absar

Al Absar is a UAE-based Arabian perfume brand developed in Dubai under ABC Fragrances, one of four fragrance brands in the group. ABC Fragrances was formed in Dubai in 2002, while ABC Group traces its beginnings to 1964. Al Absar’s public fragrance activity dates to 2022, and its mark is owned by ABC International Limited, with first use recorded on December 27 of that year. The brand’s creative direction brings together Western and Oriental fragrance collections. Its signature lines include Divine Series, Celeste, Treat Series, and Melted Series.