Amado is a French niche perfume brand founded in 2014 and currently based in Saudi Arabia. Its identity combines French sensibility in formulation with inspiration from Arabian culture and heritage, presenting oriental fragrance ideas in a contemporary form. Founder Christian Provenzano has crafted Amado fragrances, drawing on a background shaped by Moroccan upbringing, Italian family roots, Dutch training, and a professional base in Dubai. The brand also develops fragrances through collaborations with perfumers including Ian Watt. Its offering centers on Eau de Parfum and includes Luxury and Oriental collections among its categories. In 2020, Amado launched Persuasive, a fragrance credited to Christian Provenzano.