Fragrance house

AndrèSimon

AndrèSimon is an independent, one-person artisanal fragrance brand founded in Italy in 2024 by perfumer Andrea Rusce and operated under his name in Reggio Emilia. Rusce’s path to creating the brand grew from fragrance collecting into private study of formulation, chemistry, natural materials, and synthetic materials, with an aim of combining vintage perfumery principles with modern synthesis. The brand’s creative identity emphasizes high-quality natural and synthetic materials, the classical French perfumery tradition, and innovative nuances. Its publicly documented fragrances begin with Palais Royal and Nuage Vert in 2025, followed by Hirondelle in 2026; Rusce is credited as perfumer for all three. Palais Royal draws on Paris’s Palais Royal and explores historical transformation and changing perception, while Nuage Vert interprets the green ray, an atmospheric phenomenon associated with sunrise and sunset.