Fragrance house

aouj

AOUJ describes a perfume-making legacy spanning three decades, beginning when a team of seasoned entrepreneurs joined with a master perfumer to start the brand’s journey. Its name means “the top of things” in Arabic. AOUJ’s creative identity combines Eastern or Arabian heritage with Western sophistication, bringing traditional aromas into contemporary fragrance styles. Its master perfumer is the principal creative figure behind translating Arabian culture into AOUJ’s fragrances. On June 18, 2024, AOUJ publicly announced a new fragrance collection.