Fragrance house

Aprifume

Aprifume is a Dutch fragrance house founded by Dani Mingels and Karlen Movsesjan, whose shared interest in distinctive fragrances led them to create the brand. Ownership is held jointly by its two founders. Aprifume’s creative identity centers on emotion, memory, and storytelling, with personal, unisex fragrances that are intended to develop individually rather than follow a uniform style. The fragrances are handcrafted in small batches from selected ingredients, with attention to balance, texture, and their development on skin. External fragrance records list three named releases—Celestial, Eden, and Moses—from 2025. Celestial has a distinctive place within the collection as a longtime favorite often chosen as a signature scent, with repeated customer return cited as part of its appeal.