Arabiyat is an in-house fragrance brand developed by My Perfumes, a Dubai-based fragrance company. Its foundation combines Oriental and French perfumery, shaped by Dubai’s cultural position between East and West. The brand’s identity brings traditional Arabian fragrance references—including oud, amber, musk, and florals—together with modern perfume design and composition. Arabiyat and Arabiyat Prestige are named brands within the wider My Perfumes portfolio. In 2025, Arabiyat Prestige introduced the Ramad Collection as an extension toward a softer, warm oriental style. Marwa is an Arabiyat Prestige example that had sold close to 500,000 bottles by November 2025.