Fragrance house

Asdaaf

Asdaaf is a fragrance brand in the Lattafa Perfumes portfolio. Lattafa Perfumes IND. LLC is identified as Asdaaf’s original applicant and current trademark owner, with the mark’s first use recorded on February 25, 2018. The brand sits within a UAE-established, Emirati-heritage, third-generation family-run business whose portfolio combines tradition with contemporary fragrance design. Public fragrance records place Asdaaf’s first recorded release, Majd Al Sultan, in 2020, followed by additional releases from 2021 through 2026. Its documented fragrances span floral, fruity, citrus, aromatic, spicy, woody, and amber directions rather than a single signature profile.