Fragrance house

Athal

Athal is a new Saudi fragrance house that combines Eastern-fragrance character with a modern identity. Its publicly listed range includes Eau de Parfum offerings for men, women, and unisex wear, reflecting a broad contemporary collection. Athal Potent was first released in 2024 and is presented as a woody-spicy fragrance built around black pepper, saffron, bergamot, cedarwood, leather, rose, patchouli, oud, and amber.