Fragrance house

Aurora Scents

Associated with Dubai, United Arab Emirates, Aurora Scents builds its identity around globally sourced fragrance ingredients and collaborations with perfumers in France, Spain, and Italy. Its founding date is disputed: 1979 is given as the establishment year, while 2017 is also identified as the founding or creation year. In 2017, Aurora Scents launched Infinity for Men, followed by Infinity Intense, and introduced its women’s line with Vestal Pour Femme; Infinity Intense was described as very successful. HZG General Trading LLC is listed as the brand’s parent company. Aurora Scents’ current public structure includes named collections such as Celestial, Galactic, Perfumista, Habanera, Aroma, Cuban, and Infinity. The brand currently foregrounds Celestial, a three-fragrance grouping presented as evoking the metamorphosis of the natural world.