Fragrance house

Benjamin Barber

Benjamin Barber takes its name and historical inspiration from Benjamin Huntsman, whose 1740s cast-steel method produced sharper, more durable razors and helped drive the growth of the barber profession. For almost two decades, the brand has honored Huntsman’s life, deeds, and legacy. Its identity draws on the Industrial Revolution and on the combination of tradition, culture, and innovation associated with the modern gentleman. The brand developed from an initial focus on safety razors, shaving brushes, and related accessories into a broader offer spanning shaving, beard care, body care, and fragrance. Its purpose is to safeguard timeless grooming traditions for future generations. The Benjamin Barber trademark was filed in 2014 and registered in 2015 with Gents AB as the original applicant, registrant, and owner at publication; Benjamin Barber AB was registered on 17 June 2024 within a group whose parent company is Gents AB. In fragrance, the brand is especially associated with the Saffron & Leather and Oud families, with Oud X and Saffron & Leather Intense presented as developments of signature scents. A Saffron & Leather shampoo launched in September 2021 and was reported as one of the brand’s best-selling products within a month.