Fragrance house

Biotique

Biotique was founded in 1992 by Vinita Jain through Bio Veda Action Research, which produced and sold health and beauty products based on botanical extracts and Swiss biotechnology. Jain shaped the brand’s concept by bringing together Ayurvedic knowledge from India, biotechnology studied in Switzerland, and business education in the United States. Biotique’s identity rests on combining traditional Ayurveda and botanical ingredients with modern scientific development. Its India-made products were tested in Switzerland before the company returned to the Indian market in 1994. In 2016, Biotique partnered with Disney India to create a licensed baby and kids range using Disney characters, extending its Ayurvedic personal-care expertise into a new category. As reported in October 2025, the business remained privately held and was owned almost entirely by Jain, after resisting private-equity stake buy-outs.