Fragrance house
BUSTAMANTE
BUSTAMANTE is the fragrance brand associated with Spanish singer David Bustamante. Puig launched the project, whose first scent, Muy Mío Bustamante, was presented in Madrid on 25 September 2012. Inspired by Bustamante’s album of the same name, Muy Mío connected fragrance with his music, and he participated in its creation from the outset. The following year, on 31 October 2013, the brand introduced Muy Mía, described as Bustamante’s first feminine fragrance. In 2019, BUSTAMANTE appeared in Puig’s portfolio of local celebrity fragrance brands. By 2024, Bustamante described the fragrance business as a serious form of personal expression and said he remained involved in developing scents, testing laboratory samples and deciding how they should smell. Muy Mío remains the brand’s clearest fragrance reference: it was the inaugural scent, was presented as a personal creation involving Bustamante, and later reporting stated that the line had sold more than nine million bottles by April 2026.
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