Fragrance house

By Cloud

By Cloud Fragrance is an Emirati niche perfume house based in the United Arab Emirates. Its Dubai company, By Cloud Fragrance L.L.C., was incorporated on 21 July 2016, while the brand’s publicly listed fragrances date from 2017. Its creative identity explores the relationship between Earth and Ether through unisex fragrance narratives inspired by nature and made with natural botanical ingredients, oils, and essences. The house pairs Emirati perfume heritage with innovation, sustainable practices, respect for artisans, and a stated aim of reinterpreting traditional perfume artistry. The CLOUD collection is presented as its signature perfume collection, and the current identity also includes the CL’OUD, MUZEN, and OVER THE CLOUD collections.