Fragrance house

Call of Duty

Call of Duty was introduced by Activision on April 8, 2003, as an umbrella brand for first-person action games, with its first title developed by the newly formed Infinity Ward studio. Released on October 29, 2003, the first game retold World War II through multiple soldiers’ perspectives, reflecting an approach centered on common soldiers, historically researched warfare, cinematic gameplay, teamwork, and camaraderie among allied nationalities. Call of Duty: Mobile launched on October 1, 2019, for Android and iOS, combining content and modes from the Modern Warfare and Black Ops series. Warzone followed in 2020 as the franchise’s first standalone free-to-play, cross-platform experience, adding a battle-royale format. On October 13, 2023, Microsoft completed its acquisition of Activision Blizzard, transferring ownership of the company that owned Call of Duty to Microsoft.