Established in 2019, Camara is a Dubai-based fragrance house from the United Arab Emirates. It operates as a subsidiary or brand of Beauty & Perfume International (BPI), which includes Camara among its own perfume brands and presents it within a broader UAE fragrance-house portfolio. Camara’s olfactory identity connects Middle Eastern heritage and tradition with contemporary expression, with culture, identity, artistry, and storytelling as recurring themes. Its documented fragrance history begins with Monarch Femme and Monarch Homme in 2019, followed by the Vamos Collection in 2023 and the Lana Collection in 2025.
