Fragrance house

Caron

Caron dates its founding to 1904 in Paris, shaped from the outset by the partnership of perfumer Ernest Daltroff and designer and businesswoman Félicie Wanpouille, who joined the house’s creations in 1906. Its early identity rejected uniformity and conformity, pairing contrasting worlds within an olfactory style liberated from fixed rules. In 1908, Caron expanded into cosmetics with Pompon Poudre, and its scented powders became part of the house’s heritage alongside its perfumes. After Wanpouille sold the business in 1962, the house passed through several owners before Patrick Alès acquired it in 1998. Alès Groupe sold Parfums Caron to Cattleya Finance on 18 October 2018. The acquisition was followed by a relaunch led by Ariane de Rothschild and in-house perfumer Jean Jacques, reconnecting the brand with the audacity and creative energy associated with its founding period. Caron’s fragrance legacy includes Tabac Blond, launched in 1919, and Pour Un Homme de CARON, launched in 1934 as the house’s first men’s fragrance. Pour Un Homme de CARON is described as an instant success and the house’s male bestseller; in 2024, Caron reinterpreted it while maintaining a dialogue between historic and contemporary creations.