Fragrance house

Catrice

Catrice launched in Germany in 2004, created by Christina Oster-Daum as a cosmetics brand designed to make luxury-inspired, high-performance makeup accessible to a broad audience. Its early positioning differed from cosnova’s essence brand, addressing people with an individual style who wanted to try new products while emphasizing performance, quality, and personality. Today, Catrice is owned by cosnova Beauty, the German company founded in 2001 by Christina Oster-Daum and Javier González. The brand was introduced to the United States in 2015. Its current creative platform, “Own Your Magic,” presents makeup as a tool for self-expression and centers innovation, individuality, and community. Catrice also shares cosnova’s stated commitments to inclusivity, quality, performance, responsible beauty, and continued cosmetic innovation.