Fragrance house
Chambre52
Founded in Paris in 2024 by Nicolas Dewitte, Chambre52 takes its name from room 52 of a São Paulo hotel where he stayed in 2022, an experience that became the starting point for the house’s fragrance world. Before creating the brand, Dewitte spent more than two decades developing perfumes with prominent perfumers. Chambre52 treats fragrance as a narrative medium: Dewitte wrote six stories drawn from moments and emotions experienced in hotel rooms, which were translated into compositions over approximately two years. The first launch presented six fragrances, each connected to a separate story or emotion. Cédric Jimenez is identified as a co-founder, and the brand’s visual identity includes a film directed by him. Its olfactory identity is luminous, poetic, and timeless, centered on emotion, memory, self-expression, and self-affirmation. Tobacco Memories, created by Dewitte with perfumer Domitille Michalon, won the Fragrance Foundation France 2025 award for Best Niche Fragrance of the Year in the Young Independent Brand category.
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