Fragrance house

Ciclo Cosméticos

Founded in Santa Catarina in 2007, Ciclo Cosméticos is a Brazilian perfumery brand whose mission is to create original colognes for different stages of life. The company emerged from the restructuring of Heródis, a family-associated cosmetics business in financial difficulty; Luane Lohn remained with the business, changed its name, and established Ciclo Cosméticos as a new phase. Under the new management, Ciclo moved beyond bulk perfume into packaged liquid fragrances and perfumed body moisturizers, reformulating its portfolio around market trends and consumer use occasions. Its creative identity centers on translating emotions into fragrances, with perfumers working across multiple olfactory families. The brand also emphasizes vegan, cruelty-free and clean-beauty formulas, recyclable packaging potential and support for the Eureciclo initiative. Kiss is identified as Ciclo’s best-selling fragrance product. In 2025, Ciclo partnered with Kéfera Buchmann to launch Youly, a separate fragrance-focused beauty brand.