Fragrance house

CR7 Cristiano Ronaldo

CR7 Cristiano Ronaldo is a personal-brand platform that includes fragrances alongside underwear and footwear. The fragrance line began in 2015 through a partnership between Cristiano Ronaldo and Eden Parfums, whose licence acquisition in 2014 documents the line as a licensed collaboration rather than a fragrance company directly owned by Ronaldo. Ronaldo has participated in selecting ingredients, packaging, and the name of the inaugural scent, and the official fragrance page states that he has been involved with each release. Legacy, launched in 2015, was named around his interest in creating a lasting personal legacy. The line subsequently developed through releases including Legacy Private Edition, CR7, Play It Cool, Game On, and Origins. Play It Cool presented a more casual lifestyle concept shaped by Ronaldo’s selected notes, personal experiences, and starring role in its campaign. In 2022, CR7 Origins connected the fragrance identity with Madeira, Ronaldo’s birthplace, and was composed by perfumer Pierre Guéros.