Fragrance house

Curionoir

Curionoir was created in 2011 by fragrance developer Tiffany Witehira and is based in Auckland, Aotearoa New Zealand. It began as a studio enterprise making artisan candles before opening a Ponsonby boutique in 2016; the location also serves as a working studio and place for fragrance education. Tiffany Witehira is Curionoir’s founder, creator, and perfumer, and her Māori heritage, Ngāpuhi identity, family craft traditions, and great-grandmother’s Rongoā Māori practice shape the work. Curionoir evolved from scented candles into a house pairing extrait de parfum with handcrafted glass, clay, porcelain, and other scent-related objects. Its philosophy treats fragrance as a vehicle for memory, personal experience, ancestry, and connection, with scent becoming the wearer’s story. The Lilith Doll, a hand-carved perfumed doll-head candle, was the brand’s first creation. Dark Bouquet, identified as its first fragrance, draws on Witehira’s memories of the forest and of a jasmine bush encountered with her great-grandmother and grandmother. In 2022, The Shapes introduced porcelain parfum bottles made exclusively by ceramicist Kirsten Dryburgh and inspired by organic forms in nature.

Brand ratings

Scent8.3 / 10
Longevity6.2 / 10
Projection4.8 / 10
Atomizer— / 10

Leading notes

camphor (5)cumin (4)davana (4)elemi (4)labdanum (4)allspice (3)angelica (3)cade (3)

Leading accords

camphor (4)resin (4)white floral (4)rose (3)tar (3)animalic (2)conifer (2)dry wood (2)

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