Fragrance house

Daniela Kosan

Daniela Kosan is a Venezuelan fragrance brand created by Daniela Kosán, who says she developed a fragrance under her name in 2006 and brought it to market in 2008. The brand launched publicly in Caracas in December 2008 with one perfume and two body splashes, following approximately two years of development. Its initial concept centered on a fresh citrus-and-sweet profile intended to avoid a cloying effect. By 2011, Daniela Kosan Store offered women’s, men’s, and mother-and-baby fragrances. A 2011 profile linked the business’s identity to Kosán’s personal involvement and a philosophy of authenticity, effort, and commitment. U.S. trademark records filed in 2016 and 2017 list VIVO 360 LLC as owner of Daniela Kosan, Daniela Kosan Store, and related fragrance marks, while a 2020 interview reported that the business continued in Venezuela and had reached the United States and Nicaragua.