Fragrance house

Eauso Vert

Eauso Vert was founded by Tanya Gonzalez and Faye Harris Wood and publicly launched on September 8, 2022. Before creating the brand, both founders worked as beauty-marketing executives, including at Estée Lauder-owned Too Faced. Eauso Vert is a female- and Latin-owned fragrance house focused on bringing underrepresented perspectives into luxury perfumery, with an identity centered on transparency, sustainability, conscious creation, inclusive design, and fragrance developed through the wearer’s perspective. Its debut comprised five fragrances created with perfumer Pascal Gaurin and developed simultaneously around a shared olfactive thread. A later Herencia collection expanded the brand’s creative identity toward Gonzalez’s Latin heritage and was developed with Mexican-born perfumer Rodrigo Flores-Roux. Purple Noon, identified as the first scent developed and a driving force behind the brand’s creation, received an Allure Best of Beauty award and sold out after organic social-media attention. Vanilla Embers also received Beauty Independent’s Beacon Award for best home and fragrance product launch.