Fragrance house

Ebba

Ebba was founded by Viktoria Fisch, with the brand’s U.S. trademark record dating its first use anywhere and in commerce to November 1, 2001. By January 2003, Fisch was operating Ebba as a boutique in West Hollywood, where she designed scents as a licensed personal perfumer. Named for Fisch’s mother, Ebba returned to the area where Fisch grew up when Fisch opened an Ebba perfume and gift shop in Katonah, New York, in 2011. From its early focus on customized scents—fragrance conceived in close connection with memory and personal experience—the brand developed from a Los Angeles boutique into a broader fragrance house offering collections for personal wear and other scented uses. Its fragrance identity includes the Miss Collection, described as Ebba’s signature line and including Miss Marisa. In 2011, Ebba also developed a Tea Collection of three tea-based fragrances. A 2015 U.S. trademark record listed Viktoria S. Fisch as the original registrant and owner of EBBA fragrance and body-care goods.