Fragrance house

Emil Élise

Emil Élise dates its beginnings to 2021, emerging from the idea that fragrance can serve as a form of self-expression. Based in Essen, Germany, the label launched in the DACH market in 2022 as Club Created GmbH’s first own brand. It presents itself as a creative collective, shaping an identity around the motto “Unlike Anyone,” opposition to imposed rules, gender-role play, and a gallerist concept that casts the wearer as the artist. Its visual language pairs minimalist product design with provocative, diverse, and loud imagery, while fragrances are developed through multiple perfumers’ contributions and collective testing and refinement. Hangover Meditation, a musk-forward eau de parfum with aquatic accents, is identified as Emil Élise’s iconic fragrance. The brand’s international journey began with its first presentation at Esxence in Milan, while Unfolding Echo was nominated in the Niche Independent category at the Duftstars 2025 awards. In 2026, Emil Élise launched Lucid Dream, its first Extrait de Parfum, in collaboration with Givaudan.