Fragrance house

Eredi Zucca

Eredi Zucca traces its stated heritage to 1652, when Carlo Antonio Zucca opened a barbershop in Milan. The Zucca tradition is presented as a historical and partly legendary lineage of Milanese barbers working under the ZUCCA name from the seventeenth through the twentieth century; its story also places the barbershop within Milanese social and cultural life, including the Five Days of Milan, when it was described as a meeting place for intellectuals and revolutionaries. The contemporary brand was launched in 2023 by Davide De Giglio, reinterpreting that barbering legacy through grooming, fragrance, and lifestyle, shaped by Italian tradition, craftsmanship, and a contemporary vision. It developed from a luxury-barbershop concept into a broader lifestyle label. By February 2026, Eredi Zucca was part of holding company D Capital’s portfolio. Its first fragrance collection arrived in September 2025, and its eight-fragrance Eau de Parfum collection draws on old Milanese barbershops and places, rituals, and episodes from the city’s history. Within that collection, Tabacco is designated a Signature Icon, built around tobacco and the character of a fine cigar.