Fragrance house
espoir
Espoir was launched in 1999 as a fragrance brand before shifting its focus in December 2010 and relaunching as a makeup brand. That relaunch framed makeup through color and styling, presenting it as part of fashion. In 2019, Espoir renewed its brand identity, moving its visual direction from a chic black emphasis on professionalism toward a more contemporary, confident, real, and lively image. Today, the brand offers color palettes and expert makeup solutions designed to help people find their own looks. Espoir Corporation is listed among the subsidiaries of AMOREPACIFIC Group, Inc. in Amorepacific’s 2023 audited consolidated report.
Brand ratings
Scent7.7 / 10
Longevity— / 10
Projection— / 10
Atomizer— / 10
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