Fragrance house

evereden

Evereden launched in 2018 as a baby-skincare brand founded by Kimberley Ho and her husband and co-founder, Huang. After working in investment banking and asset management, Ho identified a gap in safe, effective skincare for children and assembled dermatologists from Stanford and Harvard to formulate products. The brand’s identity centers on family skincare for babies, children, and mothers, with safety, dermatological input, and ingredient scrutiny as guiding principles. In 2019, it expanded into products for mothers, then added children’s skincare and haircare as its original customers’ families grew. On March 18, 2025, Evereden expanded into fragrance with a Fragrance Mists collection for tweens and teens, presenting scent as a form of self-expression. The collection includes Main Character, Darling, and Supernova, spanning fresh and gourmand, sweet floral, and fruity and gourmand directions.