Fragrance house

Francesca dell'Oro

Francesca dell’Oro launched her fragrance line in 2011, following work with fashion maisons and specialized study of perfume components. Associated with Lake Como, the brand draws on the gardens, colors, light, and distinctive scents that shaped its creator’s sensibility. In 2014, it introduced three new fragrances and a faceted bottle inspired by Francesca’s family background in jewelry. Its creative identity connects art, fashion, and culture, treating perfume as an expression of character and personal image. Dell’Oro directs and coordinates the creative process with specialized essence companies, working as an artistic director and concept developer rather than as a formulator. The collection has since included fragrances such as Envoutant, Fleurdenya, Page 29, Voile Confit, and Rubia Sucrée, alongside the Black Serie limited collection introduced in 2017. In 2024, All Day Vanille comprised four fragrances structured around different moments of the day, with compositions credited to Marine Ipert and Claire Liégent. The brand’s olfactory approach is described as bright and floral-hearted, combining historical perfumery references with contemporary interpretation.