Fragrance house

Franck Boclet

Franck Boclet is a French fashion and fragrance house that originated in Paris under designer Franck Boclet. Trained as a textile engineer, Boclet previously worked with Kenzo, Arrow, Courrèges, Ungaro, and Smalto. The fashion house was founded in 2010, followed by the launch of Boclet’s own menswear label in 2011. Its creative vocabulary draws on rock music, contemporary art, design, and black-and-white styling. In 2012, Franck Boclet and fragrance specialist Ludovic Perrin launched the Fragrance Collection, extending the brand’s fashion work into a dedicated perfume business. The house connects fashion and fragrance through compositions built around principal olfactory themes, with Tobacco named among its iconic creations. Rock & Riot is presented as a fragrance expression inspired by rock culture. In 2021, the brand introduced Goldenlight, a collection comprising Enjoy, Addiction, and Nirvana, composed with perfumer Bruno Hervé.