Fragrance house

From Amora

Created in 2022 by Nadia Simpson, From Amora’s origin lies in perfume oils that her father, a marine engineer, brought home from overseas voyages, sparking her interest in oil-based fragrance. The business first distributed Arabian fragrances in the UK before developing its own perfume oils. By November 2025, those oils were sold online and through retailers including Superdrug. From Amora’s creative identity draws on Arabian fragrance and oud-oil inspiration while focusing on personal, wearable scents designed for layering, bringing traditional references into a contemporary format. Its fragrance offering includes Dreamy Drops, a concentrated, alcohol-free perfume-oil collection spanning fruity, floral, and woody scent families. Vanilla Interlude is among the brand’s top-selling products.

Brand ratings

Scent7.9 / 10
Longevity— / 10
Projection— / 10
Atomizer— / 10

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