Fragrance house

Gerini

Gerini traces its origins to the 1960s, when designer Giuliana Marchini Gerini founded a tailoring atelier that later developed a fragrance line. Its earliest documented fragrance releases date to 2017. Today, the brand organizes its fragrance identity across White Label, Black Label, Gerini Collection, and Private Label lines. The Gerini Collection includes D’Oro, Sovrano, Murano, Verdo, and Regina. Gerini presents fragrance as a medium for memories, narratives, and scenes, describing the house as the work of a team rather than attributing its creative direction to a named perfumer.