Fragrance house

House of Thêom

House of Thêom is a German fragrance brand launched in 2025 with a debut collection of six modern Eau de Parfums. Its identity centers on modern, unisex fragrances presented as forms of personal expression, emotional experience, and storytelling inspired by moments and memories. The name draws on Theos, meaning the divine, and Om, described as the primordial sound of creation, linking the concept with harmony among luxury, individuality, and fragrance’s emotional power. The HOUSE OF THEÔM trademark application was filed on September 25, 2024, and New Flag GmbH is the current owner of the trademark. Among the brand’s fragrances, Velvet Whisper and Royal Affair are identified as best sellers.