Fragrance house

Intense Oud

Intense Oud is a Chicago-founded fragrance retailer focused on Middle Eastern, Arabian, and Oriental perfumery. Ahmed Muhammad began the business as an online resource for Middle Eastern fragrances roughly six years before 2023. The brand is part of the family business group AKA Group LLC, and its official story identifies Ahmed Wali Mohammad as Chief Visionary Officer. Intense Oud presents itself as a cultural bridge between Eastern fragrance traditions and modern Western discovery. Oud sits at the heart of its identity alongside amber and musk, although its offering extends beyond oud-based fragrances. In 2023, Abdul Ahmed described the COVID-19 pandemic as a major turning point for the business and credited social-media activity with contributing to its subsequent growth.