Fragrance house

Jordin Sparks

Jordin Sparks is a recording artist whose fragrance venture began on October 6, 2010, with the launch of Because of You in partnership with retailer Dots. Sparks was substantially involved in developing the fragrance, whose name paid tribute to the people who helped her achieve her dreams. The line comprises three recorded releases, with the latest appearing in 2012; Ambition was launched that year as an expansion beyond the debut scent. Because of You remains the clearest fragrance association with Sparks, identified in its launch announcement as her signature scent. Her current official web presence centers on her music, latest album, and singles rather than an active fragrance-led platform.