Fragrance house
Khloe and Lamar
Khloé Kardashian Odom and Lamar Odom introduced their joint fragrance project in February 2011 with Unbreakable, a unisex scent built around their relationship. The creative concept centered on their bond: Lamar proposed a fragrance for both men and women, while Khloé described a development process marked by trial and error. The venture was legally associated with Khlomar, LLC, which a March 17, 2011 trademark filing identified as the owner of fragrances and related body-care products. Unbreakable is the defining fragrance example associated with the brand, with its title and positioning linked to the couple’s bond. In October 2012, the pair released Unbreakable Joy as a second fragrance for the holiday season. A documented ownership transition and planned dissolution of Khlomar, LLC in 2016 marked the end of the brand’s publicly documented joint-company structure.
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