Fragrance house

Mad et Len

Founded in 2007 by Sandra Fuzier and Alexandre Piffaut, Mad et Len takes its name from a play on “madeleine,” connecting the brand to Marcel Proust’s memory-triggering episode. Its identity centers on capturing memories through experimental fragrances and artisan-made objects, with the nature surrounding its southern-France workshop serving as a principal creative source. The brand’s method draws on seasonal ingredients, respect for natural cycles, and a revival of apothecary-style artisanal perfumery. Its material language includes hand-crafted rolled-steel and iron vessels, hand-blended perfumes, and hand-filled bottles. Mad et Len is privately owned and independent, with Bohemian Bazar Manufacture registered as the legal company operating under its trade name in 2007. The brand is especially identified with artisanal home fragrance, including its Apothecary and Ceramic Candle collections. Its eau de parfum collection extends this approach to skin through olfactory territories of musks, woods, resins, mineral notes, and vegetal notes.

Brand ratings

Scent8.2 / 10
Longevity5.2 / 10
Projection4.7 / 10
Atomizer— / 10

Leading notes

angelica (9)camphor (8)petrichor (5)cade (4)cumin (4)elemi (4)grass (4)hay (4)

Leading accords

camphor (5)dry wood (5)incense (5)roots (5)tar (5)mineral (4)resin (4)conifer (3)

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