Fragrance house

Marc Gebauer

Marc Gebauer is a founder-led luxury-goods brand operated through the Düsseldorf-based Marc Gebauer Lifestyle GmbH, whose activities include watches, perfume products and e-commerce. The company was established in December 2019 and registered under its current name in July 2020. Gebauer began his own YouTube channel in 2019 and became self-employed in 2020 with an online shop for luxury watches, perfumes and bags, later adding fashion. After leaving Cologne Watch in late March 2020, he pursued his own shop under the Marc Gebauer name, with his personal identity connecting the business and his public profile. Fragrance creation began at the start of 2021, when Air Tiger was presented as the debut fragrance. Its identity links Gebauer’s luxury-retail persona with the dual image of an entrepreneur and a warrior, making Air Tiger the documented starting point of the fragrance line.