Fragrance house

Memwa

Memwa was founded in 2022 in Dubai, United Arab Emirates, and is publicly presented as a sub-brand of Gulf Orchid. Its creative identity centers on memories and the emotions associated with them, with perfumes, mists, and home fragrances intended to capture emotions and stories. Public descriptions present Memwa as an Arabic/oriental fragrance and personal-care brand whose range includes perfumes, body mists, body powders, body lotions, sprays, reed diffusers, and room fragrances. On May 17, 2024, Gulf Orchid Perfume Manufacturing L.L.C. filed the MEMWA trademark in the United States for perfumery and related personal-care and home-fragrance goods.