Fragrance house

Miss Kay

Miss Kay was founded in 2018 as the fragrance sister brand to Alma K skincare and is part of the Alma K group, founded by beauty entrepreneur Amy Kafri. The concept grew from Kafri’s desire for portable, good-quality fragrances that could reflect different moods and situations instead of a single permanent signature scent. That idea continues through a collection designed to match fragrance with an individual’s current vibe, emotions, occasions, and identities. Each perfume is accompanied by a moodboard, a visual collage that communicates its story before the fragrance is smelled. Miss Kay presents its scents as eau de parfum made in Italy, with the collection built around varied moods and identities.