Fragrance house

Nars

Founded by François Nars in 1994, NARS began with a collection of 12 lipsticks launched at Barneys New York. That initial range grew into an eponymous makeup line, and the brand extended into skincare with NARSskin in 2002. François Nars sold the company to Shiseido in 2000, and Shiseido remains NARS’s owner. Nars continued shaping the brand’s visual identity after the sale, contributing to packaging and advertising design and photographing NARS campaigns from 1996. Its creative identity centers on self-expression, artistry, strong pigment, imaginative color, and bold, provocative campaigns. Created in 1999, Orgasm Blush later developed into a collection spanning cheek, lip, and eye products. NARS is headquartered in New York.