Fragrance house

Naughty Girl

Naughty Girl is a women’s fragrance range launched by Lyla Blanc in 2019. Unveiled in Mumbai, the collection was presented through varied facets and personalities of women, with an identity focused on challenging taboos and stereotypes. Rather than a single perfume, Naughty Girl comprises a collection of perfumes and deodorants, and it remains an active Lyla Blanc range with multiple named variants. Lyla Blanc was founded by Arif Fazlani in 2011 and is based in Mumbai, India; corporate group materials place the fragrance business within the Fazlani Group, alongside cosmetics, bath-and-body, and skincare activities for men and women.