Fragrance house

noserepublic

Nos Republic was established in Sweden in 2023 and grew out of Ksenia Golovanova’s eponymous perfume blog and first Telegram perfume channel. Golovanova is the brand’s creative figure, with stories rooted in her culture while reaching toward universal emotional themes. Its identity presents perfume as a shared, primal sensory experience connecting people across countries, cultures, and walks of life. The 2023 launch comprised six fragrances, each presented as a separate story and framed as short fiction or fragrant storytelling. These initial fragrances were created in collaboration with Cristiano Canali, Stéphanie Bakouche, Valery Mikhalitcyn, and Maria Golovina. In 2025, Cor Serpentis became the brand’s seventh fragrance and the first release in the Dark Matter collection, dedicated to outer space. Tansu Silk is identified as the brand’s bestseller; its concept draws on a Japanese tansu chest and preserved silk kimono.