Fragrance house

Noseway

Noseway is a Taiwan-based fragrance curator founded by Terrence Chen after about three years of preparation. Its operating company, Nose Way International Limited, was approved for establishment in Taiwan on June 20, 2018. By 2021, the brand was bringing together independent perfumer brands from different countries, guided by a selection philosophy that balances experimental, artistic, and wearable qualities. Noseway also presents scent as a way to connect with memory and personal experience. In 2024, after nearly two years of development, it introduced a same-name perfume brand rooted in Taiwan, moving from selecting external independent brands to creating fragrances under its own name. The development involved advice from perfumers represented by the retailer alongside Chen’s self-taught perfumery work.