Fragrance house

Oud Milano

Oud Milano traces its beginnings to Milan, where the launch of its first store marked the brand’s birth. Its creative direction draws on Italian fashion and cosmetics expertise alongside oriental beauty traditions. In May 2016, its first flagship store in Milan was reported open, with the brand presented primarily as a makeup business that also offered skincare and accessories. Later public material presents a broader personal-care identity, including body-perfume offerings. Fragrance references associated with Oud Milano include Ishtar, Zen, Castadiva, and Scarlet. On 3 September 2025, The London Gazette recorded a winding-up order for Oud Milano UK Limited; that proceeding concerns the UK legal entity and does not by itself establish a change affecting the wider brand.