Fragrance house

Parfums Genty

Parfums Genty is a Russian perfume brand owned by Alkor & Co., with L’Etoile listed as its parent company. Its earliest listed release is People, introduced in 2006. The following year brought the Satomi line—White, Black, Pink, and Green—which was inspired by Japan and marked the brand’s first wave of popularity; Parfums Genty also introduced its first Alto Mare men’s fragrances in 2007. The brand’s early fragrance history continued with Colore Colore in 2008, Jardin de Genty in 2009, Lovely Heart in 2010, Crystal Aqua in 2011, and the Parfum de Lune series, whose final listed flanker, Magique, appeared in 2014. In 2016, Parfums Genty presented G. Art, a five-fragrance collection built around the synthesis of painting and perfumery, with packaging artwork by Filipino illustrator Daryl Feril. In 2017, it released nine Justessence fragrances designed for individual wear or mixing, while Like Diamond extended the Like line for adolescent consumers.