Fragrance house

Patek Maison

Patek Maison began with its founders’ decision in November 2020 to launch a new perfume brand through the then-to-be-formed entity Xuri Beauty. Brand development included Mr. Bhatia’s work on the product-range branding and trademarks, while the other founder handled website development. Today, Patek Maison presents itself as a multicultural perfume house shaped by French perfumery traditions, with a focus on niche oils and fragrances, limited editions, and emotionally oriented scent experiences. Its stated principles emphasize personal choice and emotional self-expression, expressed through exclusive collections developed by experienced perfumers. The brand’s current fragrance identity is represented by Prismé, an eight-fragrance collection conceived around the facets of a crystal and a spectrum of olfactory styles.