Fragrance house

Payot

Founded in Paris in 1920 by Dr. Nadia Payot, Payot combined medical skincare knowledge with beauty treatments. Nadia Payot opened her first Parisian beauty salon in 1925, and her encounter with ballerina Anna Pavlova inspired the 42-Movement Facial Massage, a cornerstone of the brand’s professional-skincare philosophy. Payot’s identity brings together scientific efficacy, sensorial and holistic rituals, and the connection between beauty and self-confidence, expressed as “Beauty in Motion.” The brand became part of Puig in 2001 through Myrurgia. During LBO France’s ownership, Payot adopted eco-responsible packaging and developed retail and digital channels beyond its historical institute and spa focus. On 24 March 2025, LBO France announced Payot’s sale to China-based beauty group Ushopal, ending that ownership period and establishing a particular focus on Asian development.