Fragrance house
Perdrisât
Perdrisât is an independent Melbourne-based Australian perfume label launched publicly in 2022 by founder and perfumer Callum Rory Mitchell. Its name comes from Mitchell’s maternal family and refers to his grandmother. Shaped by Mitchell’s background in filmmaking, the brand approaches perfumery cinematically, building fragrances around scenes, characters, personal narratives, and emotions. Its first phase took form in a Winter collection released in May 2022, followed six months later by a Summer collection. By May 2025, the brand’s creative profile was being discussed through Daddy in relation to identity, memory, intimacy, and self-expression. In July 2026, Perdrisât released Hush Money and Crocodile Tears while retaining its storytelling-led approach.
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